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Competitive Intelligence Tool

Competitive Intelligence Tool

SizeUp - Big Data for Small Businesses

  • Wells Fargo

How SizeUp Works

SizeUp provides three core features that enable business owners to make more intelligent decisions.

Benchmark your business

See how your business sizes up by comparing your performance to all other competitors in your industry. Isolate areas where you can improve and find ways you can save money.

How is My Business Performing?

Make smarter decisions through data with SizeUp and learn the answers to the burning questions that keep every business owner and aspiring entrepreneur up at night.
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Get your scorecard

Determine what percent of businesses you are outperforming in your industry. See if your score places you in the top or bottom for revenue, size, salaries, and more.

Map the best performing areas around you

See where the typical business owner in your industry near you is doing best. This may help you determine where to expand into a new location, or where to target a marketing campaign.

Get recommendations

We don’t just show you data, we show you how to look at the information and how to make better decisions based on data. Consider us your business intelligence sherpas.

Map your competition

Map where your competitors, customers, and suppliers are located. Determine how you can best serve existing customers, find new customers, and pick suppliers. Use the map to isolate areas with many potential customers but little competition.

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Where are my customers, competitors, and suppliers?

Find your potential customers, competitors, and suppliers in order to make strategic decisions.

Where is your business’s sweet spot?

SizeUp can help you find where your customers are and your competitors are not. You can easily key in on neighborhoods or corridors where there are a lot of potential customers, but few or no competitors. Learn more.

Discover new customers and suppliers

You may have great future customers and suppliers nearby you that you didn’t know were there. Discover where they are so you can grow your business. Learn more.

Find the best places to advertise

Identify the best areas to target your next advertising campaign. Choose from pre-set reports to find areas with the highest industry revenue, most underserved markets, and where average business revenue is highest, or create your own custom demographic and/or business report.

Where should I advertise?

SizeUp can help you find the best places to target your marketing to help promote your business.

  • Revenue

Find the successful areas by searching for the highest total, average, or per capita revenue.

  • Income

If local spending power is important, you can find areas with specific household incomes.

  • Most Undeserved Areas

If you are a local-serving retail or service business, try looking for areas that lack what you offer.

  • Set your custom criteria

Add demographic or industry filters to narrow in on the areas of importance to your business.

  • Employees

Are your customers those that work in a certain industry? Find out where those people are.

  • Search locally or nationally

Adjust the distance of the analysis from a few miles around you to the entire nation.

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